Rip Curl’s Artist of the Search, an innovative eco-friendly concept

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Rogue Mag Brands Artist of The Search Rip Curl Summer 2011

Surf artist Tyler Warren and Rip Curl have come together to create a bright collection for Artist Of The Search, including boardshorts for men and women, gorgeous bikinis, bags and dresses. The design that is emblazoned on all pieces captures the essence of “La Isla Encanta”, otherwise known as Puerto Rico.

2011 will see a new collaboration with the talented Tyler Warren, already a collaborator on the AW10/11 collection. This young Californian artist, recognised for his creativity, is today a key player in the world of surf art. Apart from exhibitions with the Ando & Friends artists collective, shape sessions with the best surfboard shapers, and surf trips, Tyler has worked with Rip Curl on a wetsuit inspired by a trip to Puerto Rico.

In Rip Curl’s quest to protect our planet, their Planet Foundation supports projects by the WWF, the Surfrider Foundation, and Surfers Against Sewage. As with most of Rip Curl’s products, the Artist of the Search collection features many pieces made from recycled polyester and 100% organic cotton.

For more information, check out http://www.ripcurl.eu/ or go direct to the Rip Curl Planet website here: http://www.ripcurlplanet.com/

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